According to the U.S. Bureau of Labor Statistics, prices for toys are 53.23% lower in 2025 versus 2010 (a $10.65 difference in value).
Between 2010 and 2025: Toys experienced an average inflation rate of -4.94% per year. This rate of change indicates significant deflation. In other words, toys costing $20 in the year 2010 would cost $9.35 in 2025 for an equivalent purchase. Compared to the overall inflation rate of 2.57% during this same period, inflation for toys was significantly lower.
In the year 2010: Pricing changed by -6.48%, which is below the average yearly change for toys during the 2010-2025 time period. Compared to inflation for all items in 2010 (1.64%), inflation for toys was much lower.
Below are calculations of equivalent buying power for Toys, over time, for $20 beginning in 2010. Each of the amounts below is equivalent in terms of what it could buy at the time:
| Year | USD Value | Inflation Rate |
|---|---|---|
| 2010 | $20.00 | -6.48% |
| 2011 | $19.13 | -4.37% |
| 2012 | $18.16 | -5.06% |
| 2013 | $17.18 | -5.37% |
| 2014 | $16.11 | -6.27% |
| 2015 | $15.10 | -6.25% |
| 2016 | $13.85 | -8.27% |
| 2017 | $12.61 | -8.94% |
| 2018 | $11.40 | -9.59% |
| 2019 | $10.52 | -7.77% |
| 2020 | $9.84 | -6.43% |
| 2021 | $9.84 | 0.03% |
| 2022 | $10.04 | 1.95% |
| 2023 | $9.93 | -1.05% |
| 2024 | $9.44 | -4.94% |
| 2025 | $9.35 | -0.90%* |
* Not final. See inflation summary for latest details.
** Extended periods of 0% inflation usually indicate incomplete underlying data. This can manifest as a sharp increase in inflation later on.
Raw Consumer Price Index data from U.S. Bureau of Labor Statistics for Toys:
| Year | 1977 | 1978 | 1979 | 1980 | 1981 | 1982 | 1983 | 1984 | 1985 | 1986 | 1987 | 1988 | 1989 | 1990 | 1991 | 1992 | 1993 | 1994 | 1995 | 1996 | 1997 | 1998 | 1999 | 2000 | 2001 | 2002 | 2003 | 2004 | 2005 | 2006 | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
| CPI | 73.100 | 75.523 | 79.815 | 86.554 | 93.231 | 98.562 | 100.208 | 101.231 | 101.438 | 102.454 | 104.792 | 110.600 | 115.285 | 117.462 | 118.308 | 120.192 | 121.885 | 123.715 | 123.215 | 126.354 | 126.200 | 119.854 | 112.762 | 105.492 | 100.269 | 93.938 | 87.454 | 83.262 | 77.585 | 74.062 | 70.584 | 66.866 | 63.255 | 59.153 | 56.566 | 53.706 | 50.822 | 47.636 | 44.657 | 40.965 | 37.303 | 33.724 | 31.105 | 29.106 | 29.114 | 29.681 | 29.368 | 27.916 | 27.666 |